Are We Once Again Revisiting The 2007 Anti-Sony Campaign?:

October 15, 2012

Interesting article to read.

007 was a tough year for Sony. I remember it well; you couldn’t go a day without seeing another doom-and-gloom headline pertaining to the PlayStation brand.

Now, I’d like to make one thing clear- Sony brought a lot of that upon themselves. The PS3 launch did not go well; it was way too expensive, the US launch was essentially botched, and the technology it boasted (including the now dominant Blu-Ray) was just ahead of its time and hardly had mainstream appeal. On top of which, as is typically the case at the start of a new console’s life span, everyone complained about a lack of great software (despite Resistance: Fall of Man at launch).

Furthermore, as the years have progressed, we had the PlayStation Network debacle, and there’s no denying that the new PlayStation Vita portable is falling a little shy of expectations. Then you’ve got the general unrest in the Sony Corporation as a whole, brought on by a variety of factors, and the fact that we’re missing big heavy-hitting exclusives for this holiday season. So on the one hand, one can understand why we’re starting to see those very same doom-and-gloom articles from over five years ago…and on the other hand, one has to wonder what Sony has to do to fully emerge from this thundercloud under which they labor.

Maybe it’s because the PS2 was the undisputed king of the hill in just about every respect, so expectations for the PS3 were through the roof; one might even say the expectations were downright impossible to live up to. But at this rate, given what most would consider to be the fact that Sony has excelled in the realm of exclusive software this generation (as it has done every generation), I’m wondering when anyone will give the PS3 any credit at all. For future software, I see nothing even remotely approaching the likes of The Last Of Us and Beyond: Two Souls on the Xbox 360 and Wii, and it seems to be commonly accepted that Microsoft and Nintendo need a new console long before Sony.

Plus, it seems like every holiday season we’ve had a pretty huge exclusive for the PS3. So the one year that we don’t suddenly spells disaster? And of course, the Vita is already “dead” in the eyes of many, which sounds a lotlike the knee-jerk reactions to the PS3 from 2007. And it doesn’t really matter what Sony says on any issue; it typically only results in mocking headlines, poking fun at Sony for their “marathon, not a sprint” and “hidden power” comments. Well, in my estimation both comments have proven true; all one has to do is look at the obvious longevity of the PlayStation platforms, and compare late software to early software. Simple.

But that is all conveniently overlooked. Nintendo has taken some flak for the Wii U, but it’s tough to find any articles questioning Microsoft or the Xbox 360 (especially in this country), and neither platform is under such heavy scrutiny anywhere near as often – or as much – as Sony. And it doesn’t look like it’ll stop any time soon. Any bets that when the PS4 is launched, regardless of the details, there will be more anti-PS4 than pro-PS4 articles…? Hot money’s on the former.

One final point- The insane bashing from 2007 said the PS3 wouldn’t even last; said it would remain dead last in sales forever.  The PS3 has been around for one year LESS than the 360 and according to worldwide tallies, the total sales numbers are basically EVEN. That means the PS3 sold as many 360s around the globe in a lot less time. And do you realize how far behind the PS3 was in 2007…? But I suppose we can overlook that as well.

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